Be careful how you use it

Hai Karate 2021 relaunch is all about keeping true to the After Shave original inspiration. 

Originally owned by Pfizer (yes the same company), Hai Karate was originally formulated by Master Perfumer Michael Pickthall in 1967. Michael would go on to co-found global fragrance house CPL Aromas in 1971. 

Beauty Clear was very pleased to ask Wendy Pickthall, Michael’s daughter who is also a key part of CPL Aromas 54 years later, to help us produce Hai Karate in its exact formulation again – to delight a new audience with the iconic classic Hai Karate Aftershave. 

A Mystical fragrance so powerful and appealing that you have to be careful how and when you use it.