HAI KARATE AFTER SHAVE
Hai KaratE
GEN-Z
Forget overpriced colognes with fancy names—Hai Karate is the real deal. Originally launched in 1967 and revived for a new generation, this aftershave is pure retro cool. With its fresh citrus top notes, herbal heart, and warm amber finish, Hai Karate is an instant confidence boost in a bottle.
The ads were legendary. The scent was unforgettable. The vibe? Pure swagger. Get ready to experience an aftershave so powerful, you might need to practice some moves to keep admirers at bay.
One splash. Unlimited confidence. Be careful how you use it.
Not GEN-Z
First launched in 1967, Hai Karate is back—unchanged, unfiltered, and undeniably irresistible. This legendary aftershave, originally crafted by master perfumer Michael Pickthall, delivers a bold, masculine scent with a citrus-green opening, a heart of basil and watery notes, and a warm amber base.
Reformulated to its exact original recipe with the help of Wendy Pickthall, daughter of the creator, Hai Karate is more than just an aftershave—it’s a statement. A scent so powerful, you might need to practice your self-defense skills!
Be careful how you use it.
Hai Karate: The Science of Smelling Irresistible
HAI KARATE: THE SCIENCE OF SMELLING IRRESISTIBLE (Even If It’s Technically for Men)
Let’s be honest—scent is a secret weapon. It bypasses logic, reasoning, and even bad decisions (like texting your ex), diving straight into the emotional core of the brain. That’s because smell isn’t just processed like any other sense—it’s hardwired into the amygdala (emotion central) and the hippocampus (where memories live). Translation? One whiff of something familiar, and suddenly, you’re back in your dad’s car in the ‘90s, wondering why he thought a Hawaiian shirt and Hai Karate made him look like James Bond.
But here’s the real power move: wearing Hai Karate yourself. Sure, it was originally designed for men—back when aftershave came with self-defense instructions—but fragrance doesn’t know gender, and neither does the human brain. A woman wearing Hai Karate isn’t just making a nostalgic statement; she’s tapping into a subconscious attraction trigger.
This is where adrenalized implantation kicks in. Ever notice how you remember moments of high excitement better than what you had for lunch last Tuesday? That’s because adrenaline supercharges memory formation. Now, imagine pairing that effect with a scent that already screams bold, confident, and maybe a little bit mysterious. When you wear Hai Karate, you’re not just wearing an aftershave—you’re becoming the main character in someone’s mind. The smell lingers, the association forms, and suddenly, you’re unforgettable.
So, why should guys have all the fun? Throw on some Hai Karate and watch your man lean in, intrigued, wondering why you smell like confidence, danger, and just a hint of rebellion. After all, if it made men irresistible back in the day, imagine what it’ll do when a woman takes control of it.
Oh, and yes—this works on men too. But you already knew that.
HAI KARATE AFTER SHAVE - relaunch of the original CLASSIC
Hai Karate's relaunch is all about keeping true to the After Shave original inspiration.
Originally owned by Pfizer (yes the same company), Hai Karate was originally formulated by Master Perfumer Michael Pickthall in 1967. Michael would go on to co-found global fragrance house CPL Aromas in 1971.
Beauty Clear was very pleased to ask Wendy Pickthall, Michael’s daughter who is also a key part of CPL Aromas 54 years later, to help us produce Hai Karate in its exact formulation again – to delight a new audience with the iconic classic Hai Karate Aftershave.
A Mystical fragrance so powerful and appealing that you have to be careful how and when you use it.
WHERE TO BUY
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